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Don Lod jurnal

Hi all… SAlam Dasyatt !@#!@%!%!$#5 Bagi teman-teman yang senang dengan bidang manajemen khususnya Marketing, dan lebih khususnya yang sedang mengerjakan thesis, skripsi dan desertasi, dan juga yang sedang mencari jurnal-jurnal untuk bahannya, saya mencoba untuk memberikan beberapa bahan ya. \jangan kawatir, TIDAK DIPUNGUT BIAYA SEPESERPUN!!! BRANDING (MEREK) Klik aja disini:

  1. 4-habbit-that-build-loyalty1
  2. a-case-of-negative-brand-publicity1
  3. brand-marketing1
  4. brand-value-in-virtual-worlds1
  5. brandbeautyutilityproperty-value1
  6. branding-implications-of-partner-firm-focal-firm1
  7. building-strong-condition-brand1
  8. building-your-brand1
  9. co-branding-the-state-of-the-art1
  10. consumer-experience-tourism-and-brand-bonding1
  11. corporate-marketing-and-the-branding-of-the-organisation1
  12. cultural-branding1
  13. customer-based-brand-equity-evidence-from-the-hotel-industry1
  14. customer-experience-organisation-culture-and-the-employer-brand1
  15. does-a-manufacture-matter-in-co-branding1
  16. employee-branding1
  17. how-to-market-to-generation-m1
  18. managing-brand-consisten-employee-bahvior1
  19. multi-role-brand-in-busines-to-business-service1multiple-role-of-branding-in-international-marketing1
  20. new-consumer-need-new-branding1
  21. phonetic-symbolism-and-brand-name-preference1
  22. positioning-a-brand-in-the-marketplace1
  23. read-my-mind1
  24. rebranding1

EXPERIENTIAL MARKETING Klik aja di sini:

  1. Ability of Experience Design Elements to Elicit Emotion and Loyalty Behavior
  2. Designing and using experiential expercise
  3. Effect of Experience Elements on Experiential Satisfaction and Loyalty Intention
  4. create-an-experience
  5. cusstomer-experience
  6. cust-exp-keys-to-marketing-success
  7. customer-episode-or-customer-experience
  8. engineering-customer-experience
  9. enhancing-the-application-of-experiential
  10. experiential-marketing
  11. how-do-you-measure-the-customer-experience
  12. managing-total-customer-experience
  13. measuring-customer-experience
  14. welcome-to-your-experience

JOURAL OF CUSTOMER VALUE klik aja di bawah ini:

  1. customer-value-as-a-key-performance-indicator-kpi-and-a-key-improvement
  2. exploring-the-dynamics-of-customer-value-in-cross-cultural-business
  3. 2006-most-wired-winners-measuring-value
  4. a-cross-cultural-comparison-of-customer-value-perceptions
  5. a-practical-path-to-customer-loyalty
  6. a-simple-and-valuable-approach-for-measuring-customer-satisfaction
  7. a-stakeholder-approach-to-marketing-management-using-
  8. an-integrated-framework-for-customer-value-and-customer
  9. analyzing-customer-value-using-conjoint-analysis
  10. analyzing-exchanges-through-the-use-of-value-equations
  11. business-model-choices-for-value-creation-of-mobile-services
  12. applicaton-of-the-means-end-value-hierarchy-model
  13. calculating-the-value-of-customers-referrals
  14. costing-customer-value-an-approach-for-the-agile-enterprise
  15. creating-customer-value-propositions
  16. customer-perceived-value-a-substitute-for-satisfaction
  17. customer-perceived-value-in-banking-services
  18. customer-satisfaction-analysis-identification-of-key-drivers
  19. customer-satisfaction-with-services-putting-perceived-value
  20. customer-segmentation-and-strategy-development-based
  21. customer-valuation-as-a-foundation-for-growth
  22. customer-value-a-review-of-recent-literature-and
  23. customer-value-and-switching-costs-in-business-service
  24. customer-value-creation-a-practical-framework
  25. customer-value-management
  26. from-brand-values-to-customer-value
  27. customer-value-overall-satisfaction-end-user-loyalty
  28. customer-value-chain-involvement-for-co-creating-cusotmer-delight
  29. delivering-behaviors-that-our-customer-value
  30. gaining-competitive-advantage-through-customer-value
  31. gateways-to-customer-value
  32. mass-customisation-implementation-models
  33. maximizing-customer-value-via-mass-customized-e-commerce-services
  34. measuring-and-managing-customer-value
  35. perceived-value-and-psychological-thresholds-implications-for-marketing

JOURNAL OF CULTURE

  1. building-organization-culture-stimulate-creativity
  2. changing-culture-tqm
  3. conceptualising-culture
  4. creating-a-new-culture
  5. creating-an-innovation-culture
  6. creating-cultures
  7. creating-customer-focused-culture
  8. creating-winning-corporate-culture
  9. cultural-domination
  10. culture-and-innovation
  11. culture-in-defining-consumer-satisfaction
  12. psychology-and-culture
  13. the-impact-of-culture-on-the-adoption-high-tech-products
  14. dna-of-cultures

JOURNAL OF STRATEGIC MARKETING klik aja di bawah ini:

  1. 3-step-matric-strat-mark-man
  2. a-computer-based-technology-structure-for-international-strategy
  3. a-hybrid-system-for-strategic
  4. an-examination-of-the-role-of-market-share-position-in-the-s
  5. business-orientations-and-corporate-success
  6. cravens-penting
  7. determination-of-market-boundaries
  8. influence-of-strategic-marketing-decisions-on-the-performance
  9. linking-market-orientation-and-company-performance-prelimin
  10. marketing-led-strategic-change
  11. matching-competitive-strategy-with-grocery-store-format-an
  12. maximizing-the-potential-of-strategic-typologies-for-marketing
  13. perceptions-of-marketing-strategy-and-strategic-marketing
  14. rethinking-strategic-marketing
  15. strategic-and-operational-market-segmentation-a-managerial
  16. strategic-group-analysis
  17. strategic-marketing-management
  18. strategic-marketing-planning

JOURNAL of CONSUMER BEHAVIOUR klik aja di bawah ini:

  1. a-female-consumption-risk-reducing-strategy
  2. action-research-and-knowledge-creationmerits-and-chalengem
  3. an-empirical-model-of-heterogeneous-consumer-search-for
  4. an-exploratory-study-on-the-cues-that-signal-value-to-member
  5. atm-user-attitide
  6. behavioral-intention-to-buy-domestic-vs-import-products
  7. classifying-shoppers-by-their-shoppingtrip-behavior
  8. credit-card-use-and-consumer-attitudes-1970-2000
  9. customer-choice-behavior-in-online-and-tradition-supermarket
  10. hedonic-regression-a-consumer-theory-approach
  11. homeostasis-and-customer-behavior-across-cultures
  12. pre-purchase-attribute-verifiability-source-credibility-an
  13. translating-trade-principles-to-consumer-purchase-behavior

Komentar»

1. kanayamaya - Juni 9, 2008

Pak sorry gak jadi donlot soalnye bahasa inggris semuwa
aku jadi bingung!

Balas
2. Wawan - Juni 13, 2008

saya sangat terbantu dengan blog ini. Saya sedang menulis thesis tentang consumer behavior.
Tq be4

Balas
3. Ilma - September 13, 2008

mas, saya mau minta tolong sebelumnya… saya sedang menulis skripsi tentang brand positioning di pasar restoran keluarga. saya butuh banyak jurnal2, baik jurnal yang mencakup positioningnya sendiri maupun tentang pasar resto ini. saya dapat artikel tentang konsep positioning dari blognya mas. tapi saya agak kesulitan dapat jurnalnya. apalagi yang tentang restoran. mas mau bantu saya? tolong kabari ya mas…

Balas
4. rima - Oktober 5, 2008

Mas…aq lagi buat skripsi dan butuh banget teori2 atau konsep mengenai”kepercayaan pada suatu merek perusahaan”.
Variabel yang saya ambil competence, credibility, trust dan purchase intention for product innovation.
Klo mas atau pembaca lain punya teori atau artikel mengenai variabel2 yg saya ambil tolong kirim ke email aq y..
rima_aquariusgirl@yahoo.com

tolong bantuannya ya… :)

thanx be4…

Balas
5. ipan - November 4, 2008

Terima kasih, bos.
Article2 nya sangat berguna dan menginspirasi saya.
Terus semangat..!!

Balas
6. inuk - November 11, 2008

siiipp klo gni skripsiku lancar neeh!!……bangkitlah pendekar2 indonesia…segera keroklah uang dari negeri asing!! n bwlah pulang ke negeri kita tercinta ini!!
hidup merchantilsm1 !

Balas
7. mantazaka - Maret 17, 2009

terima kasih,jurnal2 ny sgt mmbantu saya

Balas